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Category: Marketing Tricks

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Business Advice Marketing Tricks

Why Content Marketing Is Important

Peggy Wester
May 12, 2022May 11, 2022 No Comments

One of the cornerstones of today’s marketing ecosystem is content marketing. The pinnacle of marketing automation is a content calendar where you create and publish content on a schedule to a specific audience. The content is designed to help the audience solve a problem, solve a problem they didn’t know they had, or simply educate […]

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Business Advice Marketing Tricks

What Is SEO Certification?

Peggy Wester
March 31, 2022February 1, 2022 No Comments

SEO is (mainly) about making your site rank as high as possible on search engines. It is a highly competitive field, and the professionals who work in this field need to be very skilled in a wide range of activities. Most companies are often willing to invest some time and money in SEO certification if […]

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Marketing Tricks

How SEO Affects Your Business

Peggy Wester
March 30, 2022March 30, 2022 No Comments

If you’re running a business, then you know that search engine optimization (SEO) is vital to your success. Without it, your website will be lost in the vast sea of websites on the internet. But with the right SEO techniques, you can rank high on Google and other search engines, bringing in more traffic and […]

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Business Advice Freelancers and Small Business Marketing Tricks

Ways to Improve the Customer’s Journey

Peggy Wester
February 16, 2022February 1, 2022 No Comments

No matter how big or small your business is – you need to know that a Customer’s Journey is the key to your success. This is one of the most challenging aspects of any business. The importance of the customer’s journey has never been more important. Like any other aspect of your business, you need […]

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Business Advice Marketing Tricks

How to Boost Your ROI

Peggy Wester
January 5, 2022February 1, 2022 No Comments

What’s the single most important factor in ensuring your business remains profitable over the years? It’s not advertising, it’s not social media, and it’s not any particular marketing strategy. The answer is very simple: your ROI or return on investment. What is ROI? An ROI is a measure used to determine when a business venture […]

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Marketing Tricks

Why Attending Trade Shows Can Be Valuable for Small Businesses

Peggy Wester
September 23, 2021September 23, 2021 No Comments

A small business owner must look at all aspects of their business and ways to make it advantageous to you – be it insurance (like the ones provided by Thimble), or socializing. Attending trade shows might prove to be beneficial for small businesses. There are many benefits to attending trade fairs, including getting verified information […]

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Business Advice Marketing Tricks

How Digital Marketing Can Help Your Business

Peggy Wester
April 18, 2021April 16, 2021 No Comments

Digital marketing has been on the rise in recent years. As businesses are finding new ways to become more competitive, adapting to the online world is a great idea. In fact, having an online presence is pretty much essential nowadays as so many consumers rely on the internet, therefore it’s essential that a business looking […]

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Marketing Tricks

Top Digital Marketing Trends in 2021

Peggy Wester
January 13, 2021January 19, 2021 No Comments

2020 was marked by many technological disruptions as the coronavirus ravaged the planet and unsettled the status quo. This disruption affected people as well as businesses. Businesses found themselves swimming in the deep end with clients stuck at home due to work or lockdowns. Old digital marketing strategies no longer work, and I know that […]

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Marketing Tricks

What It Takes to Be Successful in Affiliate Marketing

Peggy Wester
November 8, 2020January 19, 2021 No Comments

With the amount of money transacted through affiliate marketing, I always felt that I had to claim a share of it. Honestly, my affiliate marketing journey was inspired by the need to make some extra cash. Therefore, I had to do practically everything any affiliate marketer would do during my first year. Having clocked over […]

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Marketing Tricks

How SEO Online Marketing Can Improve Our Businesses

Peggy Wester
October 5, 2020January 19, 2021 No Comments

Most people use marketing strategies as a way of taking their businesses to another level. However, we must decipher those strategies that best fit our ventures. Before we spend our money on a marketing approach, we must ensure it will work well for our business. Search engine optimization is among the best marketing approaches that […]

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  • Business Advice
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  • Freelancers and Small Business
  • Marketing Tricks

My name is Peggy Wester. This site is my blog where I put my business experience from years in work. As of 2017, I have been working as a freelancer in the digital sector as a marketing advisor, but before then I worked in various sectors along a similar line.

Recent Posts

  • Why Content Marketing Is Important
  • What Is SEO Certification?
  • How SEO Affects Your Business
  • 7 Strategies for Growing a Startup from Zero Customers
  • What Must An Entrepreneur Do After Creating a Business Plan?

Think Business!

It is not impossible to become a very successful business person but there can be difficult days ahead. Keep referring back to my blog and other business blogs to make sure that you are staying on track with your business venture!

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